Multidisciplinary designers creating experiences and user-focused wayfinding.
Our mission is to make environments easy to navigate
We connect the physical and digital world to show the right information at the right time
Understanding the user
Wayfinding research is a review of user needs in relation to information and places. Our research is a clear understanding of issues and opportunities to show people the way and create easy to navigate places.
Wayfinding strategy is a problem solving step towards creating information systems and networks connection people to places and information
Creating meaningful experiences
Wayfinding design consists of creating a toolset of sign-products to support the wayfinding strategy. Make ideas work. A clear and concise wayfinding system that stands out in the built-environment providing user-focused information.
We develop unique experiences and simple solutions for a complex world. Bringing together the physical and digital world, to show relevant information focused on the user. Through research we develop user-centered designs for people to understand the world around them.
Our goal is to help companies and organizations understand, design, and deliver user and customer experiences that exceed people’s expectations with expertise in the latest technologies.
Introducing the term: Wayfinding as a Service. Wayfinding as a Service integrates information tools for people to enable to locate, interpret and navigate places.
A platform independent wayfinding system from signs, print to digital experiences to create a seamless journey experience. This approach enables a shift towards to a more on-demand and personalized service. Using proven technologies and services to deliver the next generation wayfinding information systems.
Collaboration is key to the success of this approach. Build capability to share system resources to ensure accurate and consistent messages throughout the touchpoints of the user-journey.
Test, prototype, fail and succeed the wayfinding strategies to enable a feasable concept to come alive in the built environment.
A clear visual language, graphic standards, and maps that can be universally understood (design for all concept). Inclusive wayfinding should inform all type of users to enable safe routes and opportunities to discover.
Show only what is needed and remove excessive information. Provide consistent information across all media and reveal options along the journey stages.
Our approach is to seek and improve peoples understanding and experience of the built environment through the implementation of seamless journey experience, identity, urban design and wayfinding.