Comments on: Typography: Citroën rebrand with custom corporate typeface http://www.designworkplan.com/typography-fonts/citroen-rebrand.htm Design, Typography, Signage & Wayfinding Wed, 10 Mar 2010 21:33:21 +0100 http://wordpress.org/?v=2.9 hourly 1 By: Andrew Possehl http://www.designworkplan.com/typography-fonts/citroen-rebrand.htm#comment-10576 Andrew Possehl Sun, 06 Sep 2009 04:45:22 +0000 http://www.designworkplan.com/?p=809#comment-10576 Whoops, they should have stuck with the old one. The new one looks like it was made in 2002. Whoops, they should have stuck with the old one. The new one looks like it was made in 2002.

]]> By: steven moore http://www.designworkplan.com/typography-fonts/citroen-rebrand.htm#comment-8285 steven moore Sun, 28 Jun 2009 04:29:00 +0000 http://www.designworkplan.com/?p=809#comment-8285 The typeface is stylish and has a classic modernist feel, the same cannot be said for the updated logo, it is in my opinion appalling. It attempts to project a contemporary technologically advanced sentiment and fails. It masquerades these qualities with the rendering and the forced curving of the lettering. It is pretty hard to beat the simplicity and beauty of the previous long standing chevrons, even the type, as it too is classic. Sorry designers : ( The typeface is stylish and has a classic modernist feel, the same cannot be said for the updated logo, it is in my opinion appalling. It attempts to project a contemporary technologically advanced sentiment and fails. It masquerades these qualities with the rendering and the forced curving of the lettering. It is pretty hard to beat the simplicity and beauty of the previous long standing chevrons, even the type, as it too is classic.

Sorry designers : (

]]> By: gonzoblog http://www.designworkplan.com/typography-fonts/citroen-rebrand.htm#comment-7586 gonzoblog Tue, 09 Jun 2009 13:47:28 +0000 http://www.designworkplan.com/?p=809#comment-7586 Hi Sander, nice article, I really love the new typeface. The 'curved' R and N give the typeface more energy, more speed ... Very nice! The 'webby 2.0' icon/visual is not one of my favourites though. Keep up the good work, ciao .... Hi Sander,

nice article, I really love the new typeface. The ‘curved’ R and N give the typeface more energy, more speed … Very nice!

The ‘webby 2.0’ icon/visual is not one of my favourites though. Keep up the good work, ciao ….

]]> By: Philippines web design http://www.designworkplan.com/typography-fonts/citroen-rebrand.htm#comment-7478 Philippines web design Wed, 03 Jun 2009 15:34:28 +0000 http://www.designworkplan.com/?p=809#comment-7478 I love the Typeface Citroen, very elegant and to apply on web design projects. I love the Typeface Citroen, very elegant and to apply on web design projects.

]]> By: Designio » Citroën: tipografía y rebranding en tiempos de crisis http://www.designworkplan.com/typography-fonts/citroen-rebrand.htm#comment-7417 Designio » Citroën: tipografía y rebranding en tiempos de crisis Tue, 02 Jun 2009 03:01:02 +0000 http://www.designworkplan.com/?p=809#comment-7417 [...] incluir en el proceso de rebranding su nueva tipografía institucional. De esto me enteré leyendo este post de DesignWorkPlan, donde pueden ver la nueva marca y [...] […] incluir en el proceso de rebranding su nueva tipografía institucional. De esto me enteré leyendo este post de DesignWorkPlan, donde pueden ver la nueva marca y […]

]]> By: Webdesigner http://www.designworkplan.com/typography-fonts/citroen-rebrand.htm#comment-6089 Webdesigner Mon, 27 Apr 2009 13:11:09 +0000 http://www.designworkplan.com/?p=809#comment-6089 Wow, what a wonderful clean sans-serif type, i love it!! Wow, what a wonderful clean sans-serif type, i love it!!

]]> By: Roberfreelance http://www.designworkplan.com/typography-fonts/citroen-rebrand.htm#comment-5898 Roberfreelance Wed, 22 Apr 2009 11:31:05 +0000 http://www.designworkplan.com/?p=809#comment-5898 The facade app it´s a tribute to op-art? The facade app it´s a tribute to op-art?

]]> By: Frank http://www.designworkplan.com/typography-fonts/citroen-rebrand.htm#comment-5844 Frank Mon, 20 Apr 2009 15:42:01 +0000 http://www.designworkplan.com/?p=809#comment-5844 I think the architecture of the Citroen Office in Paris is very impressive. The front facade is one big logo. The architect didn't want the name 'Citroen' on the building. <img src="http://www.stefanstroe.ro/wp-content/uploads/2007/08/showroom_citroen_paris.JPG" alt="Citroen architecture"/> I think the architecture of the Citroen Office in Paris is very impressive. The front facade is one big logo. The architect didn’t want the name ‘Citroen’ on the building.

Citroen architecture

]]> By: Bart http://www.designworkplan.com/typography-fonts/citroen-rebrand.htm#comment-5756 Bart Fri, 17 Apr 2009 20:06:26 +0000 http://www.designworkplan.com/?p=809#comment-5756 I love this typeface. It looks like a slightly altered Gill Sans and it has a certain 'Schwung' which makes it dynamic. I love this typeface. It looks like a slightly altered Gill Sans and it has a certain ‘Schwung’ which makes it dynamic.

]]> By: Vincent http://www.designworkplan.com/typography-fonts/citroen-rebrand.htm#comment-5446 Vincent Fri, 10 Apr 2009 07:05:38 +0000 http://www.designworkplan.com/?p=809#comment-5446 Great article again Sander. I noticed the rebrand a while back at Fontanel. I am definitely preferring the new over the old, much clearer and transparent. The typface is also great, truly liking the subtle bend in the R and the N. Did they refreshed the signs in our hometown yet? (Or do they need to hire Baumann Sign? ;) Great article again Sander. I noticed the rebrand a while back at Fontanel. I am definitely preferring the new over the old, much clearer and transparent.

The typface is also great, truly liking the subtle bend in the R and the N.

Did they refreshed the signs in our hometown yet? (Or do they need to hire Baumann Sign? ;)

]]>